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Runixx – Branding
Runixx, a growing player in mobile accessories, needed a refreshed brand identity that aligned with its values of innovation, reliability, and customer satisfaction. I redesigned the logo to capture a modern, tech-driven vibe while retaining approachability.
Clients:
Runixx
Industry:
Mobile Accessories / Consumer Electronics
Team:
Saurabh Kumar Oraon, Anmol Jaswal, Rahul Prakash
Role:
Brand Identity Designer
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Challenge:
The old logo was generic and failed to communicate the uniqueness and modernity of Runixx’s product range. The brand needed to stand out in a saturated tech-accessories market.
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Goal:
To create a distinctive and memorable logo that reflects Runixx’s tech-driven identity, builds trust, and elevates the brand’s positioning in the mobile accessories industry.
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Solution:
I developed a bold new logo that combined a modern tech aesthetic with welcoming, reliable design elements. The dynamic contrast of neon yellow against deep black enhanced visibility and recognition, helping Runixx stand out as a leader in its segment.
